Find If You Can Win Users & Generate Revenue. 

Discover the user segment that needs your product the most and find what can stop you from winning them - based on actual market research, not AI summaries.

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How It Works

3 Steps To Win Users & Generate Revenue

Discover Who To Target

We research real problems in your target market to identify the user segments with the strongest need for a solution like yours.

Align Your Product

We compare your product with what your best-fit users expect and recommend changes to your landing page, features and pricing.

Win Users

Use the recommended updates and outreach guidance to reach your best-fit users and turn them into paying customers.
Inside ViableKit

Why ViableKit Works For You

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Segment Clarity

Know the user segment desperate for a new solution - based on actual problems faced by real people within your target market, no AI summaries.

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Solution Blueprint

Get a implementation-ready - no-code / low-code solution blueprint to quickly align your current product with your early adopter segment.

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Landing Page Narrative

Stop guessing and tweaking on your landing page. Get a clear narrative that conveys your core value to the right users - and converts.

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Outreach Guide

Get your validation playbook - a step by step guide with example scripts to reach out the right users, onboard them and validate their willingness to pay.

Testimonials

What Founders Say After Using ViableKit

I had already launched the app and couldn’t understand the reason for no traction. ViableKit helped me realize the problem wasn’t execution - I didn't target a specific segment, rather it was too broad with a vague MVP. The market research helped me know the segment I need to target and the MVP to build. It gave me concrete direction instead of more guessing.

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HiranB2C - EdTech

We ran surveys, got positive responses, and thought the idea was validated. ViableKit helped us realize that surveys are signals, not validation. The market research showed a different customer segment and a much clearer solution than what we were about to build. We pivoted before investing heavily in development - that alone made this worth it.

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RaghavanB2B2C - Fashion Tech
Pricing

Choose The Right Kit For Your Product

No subscription required. One-time price

Diagnostic Kit

Find if your product can win users and generate revenue - based on actual problems

$149 Regular Price
$39 - For Invited Founders Only
Request Diagnostic Kit

✅  30 - 35 Actual Problems

✅  User Segments In Need of Solution

✅  Your Best-Fit Segment - Snapshot

✅  Find Your Chance of Winning Users

✅  Know The Areas To-Be Updated
 

Realignment Kit

Get your blueprint to quickly align your product with your potential user segment

$299 Regular Price
$99 - For Invited Founders Only
Request Re-alignment Kit

Includes everything in Diagnostic Kit plus

✅  Best-Fit Segment Details

✅  Recommended Value Props

✅  Recommeneded Pricing

✅  Recommeded Features

✅  Updated User Journey Flow

✅  2 Free Implementation Reviews

Ultimate Kit

Get everything you need to align with your Best-Fit Segment and win them

$499 Regular Price
$139 - For Invited Founders Only
Request Ultimate Kit

Includes everything in Realignment Kit, plus:

✅  Step by Step Outreach Plan

✅  Outreach Scripts

✅  Follow-up Scripts

✅  Payment Validation Guide

About ViableKit

90% Of Startups Fail. We're Here To Change That.

Who We Are

2 founders - one with 15+ years of product management experience taking startups from zero to venture-funded, another with 2 decades of engineering leadership.

Real People Insights

Our insights are backed by actual problems faced by real people within your target market - not AI generated responses or generic summaries.

Trusted Framework

Every report is built using Jobs-To-Be-Done (JTBD) framework used by top product teams worldwide.

50+ Founders

50+ early-stage founders have used ViableKit to discover their early adopters and improve product-market alignment.

30-35 Problems

We handpick 30 to 35 highly relevant problems to identify unmet expectations and improvement opportunities.

3 to 5 Days

Your ViableKit is manually researched, analyzed, and delivered within 3 to 5 working days - with actionable implementation plan

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